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Founding round opening soonThe operating system for info businesses

The AI-Powered Info Operating System.

Sell it. Book it. Close it. Collect it. Run it.

Leads, calls, bookings, payments, clients and your team in one place, with an Agent that asks before it changes anything.

Applications open soon

See the whole workspace
  • Set up with you on one call
  • Every feature on every plan

Nº 01 · The path

Seven jobs. One system.

The path a sale takes, from the lead coming in to the team being paid, then the layer that runs every client. Pick a job to see it in the product.

01 · Capture

Forms that qualify while they collect

Applications, opt-ins, registrations and views land on one lead record, whichever way they came in.

  • Application forms that send each answer down its own path.
  • Keep the lead, even when they stop halfway through the form.
  • Host your VSL and see the second viewers leave.

Comes in from

  • Application and opt-in forms
  • Forms on your own site
  • Booking pages
  • Webinar registrations
  • VSL viewers
  • Tracked links
  • CSV imports
  • Webhooks and the API
  • Connected apps

Also in Capture

  • Verify a phone number or email before the form submits.
  • Evergreen and just-in-time webinars with registration, reminders and a timed offer.
  • Pop-up forms on your own site, triggered by what a visitor does.

02 · Book

A calendar that fills with calls that show

Booking pages that share calls across your team, remind people and flag who has not confirmed.

  • Booking pages that share calls across the team or put several hosts on one call.
  • Route bookings on timezone, email type or phone country.
  • Email and SMS reminders with a reconfirm link, and a flag on calls still unconfirmed.

Also in Book

  • See exactly why a slot is open or missing.
  • Booking embeds in your colours that recognise the visitor.

03 · Close · Intent Score

Know who to call next

A pipeline board with the Intent Score on every card, and one journey for every lead.

  • A pipeline board you can search, sort and filter, with the Intent Score on every card.
  • One journey per lead: first touch, pages, forms, calls and payments.
  • Send a contract to a lead or anyone else, from a template or blank, with a deal optional, for e-signature with a full audit trail.

Also in Close

  • Follow-up cadences of email, SMS and task steps.
  • Speed to lead, measured, and a nudge when a lead is waiting.
  • A three-sentence AI read on any lead, with the facts behind it.
app.signl.io/the-closing-table/crmReal screen · sample data
The CRM pipeline board: eleven sample deals across Applied, Booked, Showed and Won, each card with a value, a source and an intent score. Sample data.
  1. Pipeline weighted by win probability
  2. Intent score on every deal

04 · Collect

One ledger for what came in

Payments matched to buyers, with plans and commission rules kept beside them.

  • One ledger for Stripe, Whop, Commas and Ablefy: charges, fees, refunds and disputes.
  • A match inbox that suggests the buyer for each payment, for you to confirm.
  • Payment plans with every instalment and what is still owed.

Also in Collect

  • Commission rules per rep: percentage, flat or tiered.
  • Pending, approved and paid, with dates and a CSV export.

05 · Coach

A sales floor you can coach

The leaderboard, pace to your cash goal, end-of-day reports and training in one workspace.

  • A leaderboard and a Sales floor dashboard with a cash goal and pace.
  • End-of-day reports built from your own templates.
  • Pause a rep from new bookings when their numbers drop, and restore them automatically.

Also in Coach

  • Roleplay against AI personas, including one built from a real call.
  • Timestamped feedback on a call recording, and training assigned from it.
  • Objections and loss reasons, by rep.

06 · Prove · Buyer Signal

See what made the money

Five models for crediting a sale, conversions sent back to your ad platforms, and revenue per video or post.

  • Five attribution models, one click apart.
  • Booked calls go to Meta and TikTok; payments from Stripe, Whop, PayPal, ThriveCart, Ablefy, Commas and GoCardless go to Meta, Google and TikTok.
  • Revenue per YouTube video and per post link.

Also in Prove

  • Spend and return across Meta, Google, TikTok and Whop in one place, with pause and budget changes on Meta or Whop held for your approval in the app.
  • A tracked link for every post, and call tracking numbers bought on your own Twilio account.
  • Every booking, sale and refund as it lands, updated every 20 seconds.

07 · Operate

Every client, one login

A portfolio across your clients, Login As, packages and statements, on your own brand.

  • Log in as any client in one click.
  • Sell packages: retainer, setup plus rev share, or hybrid.
  • Build a booking page once, push it to every client, and lock the fields that matter.

Also in Operate

  • A private portal link for each client.
  • A statement of what each client owes you, with the working.

Layer

Automations

Make the handoffs happen without you.

Layer

Agent

Ask anything. Approve every change.

Plugs into

  • Webhooks
  • REST API
  • MCP
  • Connected apps

Nº 02 · In motion

Watch one business move.

Bookings, payments, scores and calls land in one workspace. In the product the feed updates every 20 seconds; here it is a loop of sample events.

Live WireDemo workspace · sample data

Sample activity from a demo workspace: a call booked, a payment, a lead scored, a call that showed, a commission accrued and a new lead.

Every figure here is sample dataMarcus Hale, The Closing Table · 30 days
  • BookBooking pages that share calls across your team, remind people and flag who has not confirmed.
  • CloseA pipeline board with the Intent Score on every card, and one journey for every lead.
  • CollectPayments matched to buyers, with plans and commission rules kept beside them.
  • CoachThe leaderboard, pace to your cash goal, end-of-day reports and training in one workspace.

Nº 03 · The Agent

Welcome to agentic info operations.

Agentic means the Agent can draft a change as well as answer a question. It asks before it changes anything. Nothing runs until you press Approve.

  1. Answers cite the rows they came from. A citation opens the lead, call or recording it came from.
  2. Nothing runs until you press Approve. An unapproved change expires after 24 hours.
  3. A morning brief and scheduled reports. The brief goes to Telegram once you switch it on, and the reports go by email.
  4. Prefer Claude? Connect it over MCP with 86 tools and choose what it can read and write. A change made through MCP is recorded in your audit log.

Nº 04 · For agencies

Every client you run, in one login.

Portfolio, Login As and client statements on top of a full CRM, booking and payments stack for each business. Your app name, your domain.

Portfolio · last 30 daysSample data
Managed cash
$640,800
Booked calls
485
Show rate
69.7%
Sample portfolio of demo client workspaces. Sample data.
ClientCashBookedShow rateClient view
Store Exit Collective$241,60016675.3%
The Cashflow Cohort$179,30013168.7%
Ledger & Lift$93,50010062.0%
Scale Room Mastermind$126,4008869.3%
  1. Log in as any client in one click.
  2. Sell packages: retainer, setup plus rev share, or hybrid.
  3. Build a booking page once, push it to every client, and lock the fields that matter.
  4. A private portal link for each client.
  5. A statement of what each client owes you, with the working.

An Agency Agent answers across every client you run.

Nº 05 · One system

Put away six logins.

Forms, video and webinars, scheduling, CRM and contracts, payments, reporting and automation: the six jobs most offers spread across separate logins.

  • Form, VSL and webinar toolsCapture leads, host the video and run the webinar.Capture
  • Scheduling and reminder toolsBook the call and get people to it.Book
  • CRM and e-signatureKnow every lead and send the contract.Close
  • Payment and commission sheetsMatch payments to buyers and work out what each rep is owed.Collect
  • Reporting toolsSee which source made the money.Prove
  • Automation glueMake the handoffs happen without you.Automations

Nº 06 · Founding round

Two founding prices. Set up with you.

One price if you run one business, one if you run several. Both are month to month.

Coach or business owner

You run one coaching or info business.

Every feature, with 1 client workspace

  • Set up with you on one call
  • Rate locked while you stay subscribed

Applications open soon

Agency or operator

You run growth for several clients.

Every feature, with unlimited client workspaces

  • Personal setup
  • Migration from your current stack
  • Rate locked while you stay subscribed

Applications open soon

We read every application, then set SIGNL up with you on one call. Every feature on every plan. Plans differ only in how many client workspaces you run.

Nº 07 · Questions

Questions

What does a founding place cost?

$97 a month if you run one coaching or info business. $297 a month if you run growth for several clients as an operator or agency. Every feature is on both; they differ in how many client workspaces you run.

Which founding price is mine?

Coach or business owner if you run one coaching or info business. Agency or operator if you run growth for several clients. The application asks which, and we confirm it on your setup call.

What does SIGNL replace?

The form, video and webinar tools, scheduler, CRM, payment and commission sheets, reporting tools and automation glue that most offers run across separate logins. They become one system.

Can I bring my existing leads?

Yes. Import from a CSV file, Airtable, Google Sheets, Typeform or Cal.com, map the fields once, and re-sync a source any time without creating duplicates. Migration from your current stack is part of a founding agency place.

What does SIGNL not do?

SIGNL does not include a dialler. It does not transcribe calls held on your meeting platform, and it never scores calls with AI on its own: someone on your team chooses which calls to score.

Will the Agent change things on its own?

No. The Agent drafts the change and nothing runs until you press Approve. An unapproved change expires after 24 hours. Connected AI clients over MCP can only use the tools you allow, and a change made through MCP is recorded in your audit log.

Who pays for the AI?

The Agent runs on our key, not yours.

Is the data on this page real?

No. Every product screen on this page shows sample data from a demo workspace: some are the real app drawn with that data, the rest are illustrations of it. The prices and the tool count are real.

Founding round

Run the whole offer from one screen.

Applications open soon

Read what's in it